Licence #2888
Midlands Apiaries Ltd
PURITI
PURITI sets a new standard of Manuka Honey product. We don’t do second best, we raise the bar.
PURITI is a brand focus on quality, authenticity and integrity, backed by science. Quality and purity of a Manuka product is based on the standards determined by the Ministry of Primary industry (MPI) Manuka Honey Science Definition and by the UMF quality mark. These standards must be independently verified and auditable.
With PURITI our aim is to set and work to our own internal quality and purity standards that are set at a level measurably higher than the MPI Manuka Honey Science definition. PURITI is what is says on the jar. Harvested, Tested, Certified and Packed in New Zealand.
PURITI looks and is presented like no other brand. We wanted to provide PURITI the visual pinnacle status that Manuka Honey deserves. The jar, lid and label are unique proprietary designs enhanced with multiple security features. PURITI looks different, feels different and is different. We believe that buying Manuka Honey should be a total quality experience.
Product Types
Licence #2888
Midlands Apiaries Ltd
Midlands Apiaries Ltd is the largest privately owned producer/pack of honey in New Zealand. Midlands Apiaries are specialists in Manuka Honey and Native Floral verities. Our apiary has a history dating back almost 100 years and as well as providing finest quality honey, it also provides pollination services to the Midlands Seeds Ltd.
We also produce most other honey floral varieties. We are large enough to have corporate organisational disciplines and structure but being privately owned allows us to be innovatively strong and work with flexibility, agility and speed.
Midlands is one of the only producers with facilities that are both SQF and Organic certified. We are also RMP, FDA, Kosher, Halal, Kiwi Made and Fern mark certified. For most major retailers SQF certification is a pre requisite.
We have an unparalleled raw material supply chain supported by both our own beehives and a comprehensive networks or beekeepers in both islands and every region of New Zealand. We have dedicated honey procurement expertise and understand, monitor and work with the potential honey output from each area of New Zealand.
We supply many of the world’s largest retailers with private label product and also have a number of our own brands.
Midlands Apiaries also has the newest large scale production facility for Honey in New Zealand. Our systems, practices and quality are unmatched. Current capacity is approaching 115 metric tonnes per week.
We offer what we call the ‘Total Honey Solution’ we produce packed jar honey of all varieties, we produce Manuka honey from UMF5 to UMF31 or MGO30 to MGO1722.
Additionally we also produce honey crystals, powder, lozenges and snap packs of any Manuka grade or NZ Honey floral variety. Our NPD is on trend or ahead of the curve with a continuous process of new product and brand introductions.
